Skip to Main Content    Skip to Main Navigation    Skip to General Info Footer
Ask us about our JANUARY Special Offer!
CALL NOW 732-625-8001
BOOK NOW
  • Wish List
  • My Account
  • Shopping Cart
  • Register
  • Log In
    • Overview
    • Audry & Brooks
    • Frascara Couture
    • Ivonne D by Mon Cheri
    • Ideas by Barbara
    • Jovani MOB Evening
    • Junnie Leigh
    • Kelly Chase Couture
    • Lucian Matis
    • MNM Couture
    • Stephen Yearick
    • YSA Makino
    • Overview
    • Chic and Holland
    • ASHLEY Lauren
    • Jessica Angel Collection
    • Portia and Scarlet
    • Portia & Scarlett Couture
    • Portia & Scarlett Evening
    • Sherri Hill
  • CONTACT US
  • EVENTS
    • Overview
    • Featured Clients
  • CLIENT FEATURE
  • DRESS SHOP
Search by Style/Keyword
+
+
Select up to 3 sizes
Filter for In-Store Stock


+
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+


SHOP BY DESIGNER
  • Mother of Bride & Groom
    +
    • Audrey & Brooks
    • Frascara Couture
    • Greta Constantine
    • Helsi
    • Ideas By Barbara
    • Iris Serban
    • Ivonne D by Mon Cheri
    • Janique
    • Junnie Leigh
    • JOVANI MOB Evening
    • Jovani Signature Collection
    • Kelly Chase Couture
    • Lucian Matis
    • Mambo Couture
    • MNM Couture
    • Montage by Mon Cheri - Online Only
    • Nicole Bakti
    • Rachel Allan Couture
    • Saiid Kobeisky Couture
    • Sherri Hill Collection
    • Stephen Yearick
    • Tarik Ediz Couture
    • Tarik Ediz
    • Ysa Makino
    • Zhivago
  • Prom Collections
    +
    • Portia & Scarlett
    • Portia and Scarlett Couture
    • Portia & Scarlett Evening
    • Sherri Hill Prom
    • Jessica Angel Collection
    • Ashley Lauren
    • Chic and Holland
    • Ellie Wilde by Mon Cheri- Online ONLY
    • Gigi by La Femme
    • Jasz Couture
    • La Femme
    • Morilee Prom
    • Nicole Bakti
    • Panoply by House of Wu
    • Rachel Allan Prom
    • Rachel Allan Princess
    • Studio 17 Prom
    • Tarik Ediz Prom
    • Tiffany Designs
    • Cassandra Stone
  • Pageant Collections
    +
    • Fernando Wong
    • Pageant Gowns
    • Portia & Scarlett Pageant
    • Rachel Allan Prima Donna
    • Sherri Hill Pageant
  • Short Prom and Cocktail
    +
    • Cocktail
    • Hannah S- ONLINE ONLY
    • Homecoming
    • La Femme Cocktail- ONLINE ONLY
    • Portia and Scarlett Cocktail
    • Rachel Allan Short
    • Rachel Allan Cocktail
    • Rachel Allan Short Plus
    • Sherri Hill Short
    • Tiffany Homecoming
  • Plus Size Prom Collections
    +
    • Rachel Allan Plus
  • Ball Gowns
    +
    • Portia & Scarlett Ballgowns
    • Princesa Ariana Vara
    • Quinceanera House of Wu
    • Rachel Allan Alta Couture
    • Valencia by MoriLee
    • Valentina by MoriLee
    • Vizcaya QuinceaƱera by Morilee
  • Little Girl Pageant
    +
    • ASHLEY LAUREN KIDS
    • Perfect Angels by Rachel Allan
    • Tiffany Princess
  • Accessories/Shoes/Jewelry
    +
    • Diane & Company Intimates
    • Accessories/Shoes
    • Evening dresses & Gowns
    • Jumpsuits
    • Stefanie Somers Jewelry
  • More Styles
    -
    • SALE

DRESS SHOP

Email : info@dianeandcoonline.com                                       Address: 3440 US 9 South
Call Now to Book your Appointment : 732-625-8001                     Freehold NJ 07728



Click Here to Inquire About an Appointment

We are currently operating by appointment for all occasions. Diane & Company specializes in Mother of the Bride and Groom, Mrs/Miss/Jr Pageants, Prom, Bat Mitzvah Mother/ Young Girl, Sweet Sixteen, Quinceneara & Cocktail.
Clients shopping are allowed TWO additional guests ONLY!

Mother of Bride/Groom are 55 minutes 
Prom /Sweetsixteen/Bat Mitzvah / 8th grade are 45 minutes

Once you arrive for your appointment, you will be checked in at the front desk and await your sales consultant. A sales consultant will greet you and assist you in the back showroom where she will ask you questions regarding what kind of gown you are shopping for, along with color & pricing. They will do the rest. 
______________________________________________________________________________________________________________________

What to expect when booking a Mother of Bride / Groom appointment. 
When calling to book an appointment for Mother of, we will ask for name, phone, date of affair, price range (see below) and credit card to hold the appointment. 

Diane & Company has a 48 hour cancelation / reschedule policy.  If you cancel less than 48 hours for ANY reason, a $50.00 no show fee will be applied automatcally. 

In store Price Range $1,000 - $15,000+  

______________________________________________________________________________________________________________________

What to expect when booking a Prom, Sweet Sixteen, Bat Mitzvah Girl appointment. 
When calling to book an appointment, we request the parent or legal guardian to book as well as accompany the client when shopping. We will ask name, phone, date of affair and credit card to hold appointment. 

Diane & Company has a 48 hours cancelation / reschedule policy. If you cancel less than 48 hours for ANY reason, a $50.00 no show fee will be applied automatically.

In store Price Range $450.00-$1,000.00+



Store Hours 


WEDNESDAY    12:00PM - 8:00PM
THURSDAY  12:00PM - 8:00PM
FRIDAY             12:00PM - 5:00PM   
SATURDAY  11:00AM - 5:00PM
SUNDAY           12:00PM - 4:00PM                                               
CLOSED MONDAY & TUESDAY 

______________________________________________________________________________________________________________________

                                               


                           












logo-footer
About the Shop

Freehold New Jersey's premier FASHION BOUTIQUE is ready to make you look and feel like a queen!!! We carry top designs from Francesca Collection, Sherri Hill, Ideas By Barbara, Mambo Couture, Stephen Yearick as well as exclusive one of a kind designs.

"What is more important than how a woman feels about herself?" We say absolutely nothing! For over 53 years, Diane and Company has been changing the name of women's fashion.

Diane and Company is where the couture legacy began. What makes our store so unique is the desire to fulfill each and every one of our client's fashion visions.
We are the store in New Jersey selling the most exclusive dresses for Mother of, Pageant, Prom, Bat Mitzvah, Sweet Sixteen or any Special Occasion.

Follow Us On Social
Summer Store Hours

WEDNESDAY 12:00PM-8:00PM

THURSDAY 12:00PM - 8:00PM

FRIDAY 12:00PM - 5:00PM

SATURDAY 11:00AM - 5:00PM

SUNDAY 12:00pm-4:00pm

MONDAY CLOSED
TUESDAY CLOSED

By Appointment: Call Now!

(732) 625-8001
Customer Service
  • Contact Us
  • Returns
  • Featured Videos
  • Client Feature
Information
  • About Us
  • Online Sales Policy
  • Sales Policy Q&A
  • JERSEY COUTURE
My Account
  • My Account
  • Order History
  • Wish List
Visit Us
3440 US 9 South
Freehold . New Jersey 07728
Email: info@dianeandcoonline.com
  • Mother of the Bride & Groom

    • Overview
    • Audry & Brooks
    • Frascara Couture
    • Ivonne D by Mon Cheri
    • Ideas by Barbara
    • Jovani MOB Evening
    • Junnie Leigh
    • Kelly Chase Couture
    • Lucian Matis
    • MNM Couture
    • Stephen Yearick
    • YSA Makino
  • Prom

    • Overview
    • Chic and Holland
    • ASHLEY Lauren
    • Jessica Angel Collection
    • Portia and Scarlet
    • Portia & Scarlett Couture
    • Portia & Scarlett Evening
    • Sherri Hill
  • CONTACT US
  • EVENTS
  • AN INSIDE LOOK

    • Overview
    • Featured Clients
  • CLIENT FEATURE
+Price Filter:
+Search In-Stock by Size
Select up to 3 sizes
Filter for In-Store Stock


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


SHOP BY DESIGNER

Mother of Bride & Groom

  • Audrey & Brooks
  • Frascara Couture
  • Greta Constantine
  • Helsi
  • Ideas By Barbara
  • Iris Serban
  • Ivonne D by Mon Cheri
  • Janique
  • Junnie Leigh
  • JOVANI MOB Evening
  • Jovani Signature Collection
  • Kelly Chase Couture
  • Lucian Matis
  • Mambo Couture
  • MNM Couture
  • Montage by Mon Cheri - Online Only
  • Nicole Bakti
  • Rachel Allan Couture
  • Saiid Kobeisky Couture
  • Sherri Hill Collection
  • Stephen Yearick
  • Tarik Ediz Couture
  • Tarik Ediz
  • Ysa Makino
  • Zhivago

Prom Collections

  • Portia & Scarlett
  • Portia and Scarlett Couture
  • Portia & Scarlett Evening
  • Sherri Hill Prom
  • Jessica Angel Collection
  • Ashley Lauren
  • Chic and Holland
  • Ellie Wilde by Mon Cheri- Online ONLY
  • Gigi by La Femme
  • Jasz Couture
  • La Femme
  • Morilee Prom
  • Nicole Bakti
  • Panoply by House of Wu
  • Rachel Allan Prom
  • Rachel Allan Princess
  • Studio 17 Prom
  • Tarik Ediz Prom
  • Tiffany Designs
  • Cassandra Stone

Pageant Collections

  • Fernando Wong
  • Pageant Gowns
  • Portia & Scarlett Pageant
  • Rachel Allan Prima Donna
  • Sherri Hill Pageant

Short Prom and Cocktail

  • Cocktail
  • Hannah S- ONLINE ONLY
  • Homecoming
  • La Femme Cocktail- ONLINE ONLY
  • Portia and Scarlett Cocktail
  • Rachel Allan Short
  • Rachel Allan Cocktail
  • Rachel Allan Short Plus
  • Sherri Hill Short
  • Tiffany Homecoming

Plus Size Prom Collections

  • Rachel Allan Plus

Ball Gowns

  • Portia & Scarlett Ballgowns
  • Princesa Ariana Vara
  • Quinceanera House of Wu
  • Rachel Allan Alta Couture
  • Valencia by MoriLee
  • Valentina by MoriLee
  • Vizcaya QuinceaƱera by Morilee

Little Girl Pageant

  • ASHLEY LAUREN KIDS
  • Perfect Angels by Rachel Allan
  • Tiffany Princess

Accessories/Shoes/Jewelry

  • Diane & Company Intimates
  • Accessories/Shoes
  • Evening dresses & Gowns
  • Jumpsuits
  • Stefanie Somers Jewelry

More Styles

  • SALE
Shop Diane & Company for your special occasion needs. With over 10,000 gowns in stock you will have plenty of options to choose from!